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We build unique brand partnerships
Not just another wine broker
When we formed Preston-Layne & Partners we knew we didn't want to be just another wine broker. We wanted our clients and customers to be our partners in building the brands we chose to represent.
Through those unique partnerships, we strive to gain share of mind in the market place for our brands. The key difference between us and other professional sales agents is that we work to understand your “30,000 ft” wants, needs and desires for building your business and achieving your goals. In other words, it’s more than a “case goal,” it’s a market management goal with objectives set for long term growth.
Today, gaining “share of mind” in the market place and on consumers’ dinner tables has never been more challenging. Consolidation means that large corporations with very deep pockets and often businesses that aren’t directly related to wine, such as spirits, have become a major part of the business landscape. Large distributors have many brands, lots of spirits and a great deal of pressure to deliver cases. Additionally, they have many tools, courtesy of large corporations eager to gain “share of shelf” as opposed to selling “wine with a sense of place.”
Preston-Layne works closely with our partner wineries and distributors to place, position and market your wines for the best opportunities to gain and maintain that share of mind. We want your wine, your winery, your distributorship, your wine shop or restaurant, no matter how large or small, to succeed, because when you succeed, we succeed.
Testimonials
Trentadue Winery
“Preston-Layne is a partner in the truest sense of the word. They provide a lot of added value for our business, more than just marketing and selling. They are a part of our winery’s team. I feel fortunate they are a trusted and valued part of our total business. Van and the team at Preston-Layne aren’t just part of Trentadue’s business, they are good friends and are the some of the most honest people my family and I know in the wine industry.”
- Victor Trentadue, Owner, Trentadue Winery
